Transmedia Storytelling starts to happen deeply - Part 2 of some

On June 27th we were at Cannes giving a seminar about Transmedia Storytelling and doing a homage to C3 and Henry Jenkins. Although it was the last day, we had a very attentive audience :).
During the seminar we launched the Alchemists Network, a ThinkDO Tank focused on delivering strategies and developing transmedia content and projects.

Many people from Brazil and abroad are asking for this video, so we decided to put it here while the new layout is not set. Hope you like it!